Masterpieces of Cadillac
In the 1940s, it introduced tail fins. This new design received great attention from both the public and its competitors. Then in the 1960s, it released another styling cue: vertical taillights. This part made Cadillac more fashionable. Because of its unique design and parts, athletes and actors have become big fans of this brand. This also helped the company save a lot of advertising costs.
However, this big brand lost many customers between the 1970s and 1980s. In the 1970s, the gas crisis brought a downward trend for the company. As a response, Cadillac tried to downsize the dimensions of its vehicles, but in vain. Furthermore, in the 1980s, its spotty V8s and diesel lessen the trust of its customers. At the end of the 1990s, the company survived. It created new models and improved engines. This turnaround stimulated its sales. After overall refinement, Cadillac regained its status in the industry. And now, the brand has created many new models to adapt to the new generation. It has always been on the way to pursuing innovation. Thanks to that, Cadillac has left a wide range of OEM parts, such as engines, lines, and handling.