About Ford Focus
The Ford Focus is a small passenger car manufactured by Ford Motor Company. The Focus was launched in Europe in July 1998 and replaced the Ford Escort. It replaced the Mazda family's Ford Laser and the North American Escort in Asia and Oceania. Wayne Stamping & Assembly began production of the Focus in North America, and sales began in late 1999. In 1999, the Focus MK1 was named European Car of the Year, and Rose Mary Farenden was Dunton's Ford Focus project manager. In September 1999, Ford began selling the Ford Focus in North America for 2000, with some changes from the European version. The car was available as a three-door hatchback, a four-door sedan, and a five-door station wagon. The five-door hatchback was introduced in 2001. In 2002, Ford launched the most powerful version of the Ford Focus, the Focus RS. It was equipped with a 2.0-liter turbocharged Duratec RS engine, Quaife ATB final drive, and Brembo brakes.
70% of the Focus RS components are unique, newly developed, or improved. This original Focus RS was only available in Europe in a limited edition of 4,501 units. Less than half were sold in the UK. For decades, small cars like the Ford Focus have been a way to attract new buyers who want cheap, comfortable transportation and increase average fuel consumption to meet government standards. Ford wouldn't mind the Focus making a loss so it could sell gasoline cars at a profit. However, the company has been able to offer less or no discount on new Focus models compared to many competitors in this class. Many in the industry consider cars like the Focus to be "compliance cars" because they help increase the average fuel economy of corporate fleets to meet current fuel economy standards.
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In 2005, Ford launched the Ford Focus ST MK.II from Ford's sports car division. It had 225 hp and, thanks to Volvo's 2.5-liter turbocharged five-cylinder engine, it did 0-100 km/h in 6.4 seconds and reached a top speed of 152 km/h. In 2007-2008, a slightly modified version was introduced in line with Ford's kinetic design philosophy. Among the main changes were a new multi-fold hood, the removal of all doors and side panels, redesigned taillights, and a large trapezoidal grille. In the North American market, the evolution goes in a different direction. The updated 2008-2011 model, introduced at the 2007 North American International Auto Show, was offered as a two-door coupe and four-door sedan. Although it was unofficially considered a second-generation car, Ford never officially called that because the chassis was the same as the first generation.
Ford has combined the international and North American models for the third generation and launched the international Mk3 version. The previous North American version was discontinued. And the new model was launched simultaneously in North America and Europe in early 2011. The production of both models began in late 2010. The new generation Ford Focus features an upgraded cabin with new materials and entertainment technology. The Focus has the same chassis as the Focus MKI LW but has a more modern and updated exterior. A number of new first-year models have had rust problems under the hood, in part due to problems in the joints between the hood and cowl structure.